To serve students, a nudge campaign must change their thinking or inspire actions that increase their chances of success. Reinforce a nudge by asking the student to think or behave …
Subject Lines that Work
For a nudge email to be effective, it must be opened; therefore, how you word the subject line is crucial. We’ve gathered research on effective email strategies across industries and …
Nudging Techniques
You can use the insights uncovered by Administrative Analytics to guide, or nudge, students towards success. Nudges are small pushes in the right direction that do not require prescribed actions, …
Nudge Campaign Templates
Download the templates provided to help you plan effective campaigns. Blank Campaign Planning Template Use this template to lead a campaign planning discussion. Key components of a campaign include the …
Getting Started with Initiatives
What is Initiative Analysis? Initiative Analysis allows you to quickly analyze the effectiveness of student success programs at your institution. Measure your initiatives’ efficacy using prediction-based propensity score matching (PPSM), …
Nudging Essentials
A nudge campaign is a communication strategy that an institution designs for a targeted group of students to achieve a specific, measurable outcome. The Nudge Hub guides you to creating …
Analytics Overview
Following are the capabilities and operations you can do with Analytics. Any differences between what you see here and what you see in your instance are due to customization changes …
Data Warehouse
Materials for the Civitas Platform Data Warehouse (Explore). The Data Warehouse structure underlies Civitas Learning’s Student Impact Platform. Here you may browse its data dictionary. Tip: For access to a …
Measuring Campaigns
Following are guidelines and recommendations for how to measure the impact of your outreach (nudge campaigns) that are run through Administrative Analytics. Takeaway: When planning your campaign and selecting your …